Dealing With Social Media Trolls On Your Company Page? Here's 11 Ways To Handle Them

ocial media is a powerful tool where individuals can share their unfiltered opinions about brands, both positive and negative. But sometimes those opinions can stray from the constructive and lean toward the rude, outrageous or simply incorrect.

In an age when digital confrontation and Twitter feuds are common, social media managers need to respond to these negative commenters in a manner that won’t tarnish the reputation of the company. Kara Cowie, vice president of corporate communications, and other members of the Forbes Communications Council discuss their best tips on effectively handling internet “trolls.”